The cost of providing the program has increased to $140/term ($35/month) in order to expand the program and make U-Pass available to all public, post-secondary institutions across Metro Vancouver. UBC students held a referendum in spring 2011 to approve participation in the new program, known as U-Pass BC. Students voted to support the new program, even at the increased cost. While the cost of U-Pass has gone up, it remains a significant discount when compared to the retail price of $170/month for a three zone travel pass.